Innovation strategy:
1. Investigate territories (concepts)
2. Find applications (less money than previous step)
3. Exploit and defend markets
.1 is looking 20-30 years ahead.
You have to look for Crisis. Eg:
- saw an article following Catrina mentioning remaining grain reserves in days
- add to that oil consumption
- then pandemics
Design probes (provocations):
Electronic Tatoo
- accepted as inevitable (a good sign of hitting on a future trend)
- main feedback was question over control
4 questions for their latest probes:
- future food creation: the food printer
- the future kitchen
- the senses in food consumption
- food production: biosphere home farming. A home unit that creates an interconnected ecosystem to feed the home, just based on light.
Don't know what is wrong what is rite but i know that every one has there own point of view and same goes to this one
Posted by: Timberland Outlet online | December 23, 2011 at 09:18 PM